Presión politica hacia la compra de vehiculos electricos cuando la realidad.....

 Decían los expertos de Porsche el Macan solo eléctrico....la realidad es lo que quiere el consumidor, no las ideas no viables de los directivos influidos por la presión politica

Porsche revisa su gama para recuperar los motores de combustión

Porsche overhauls line-up to bring back combustion engines

Porsche overhauls line-up to bring back combustion engines

Sports-car maker takes hit to margins after disappointing reaction to electric models

Porsche ha advertido de que sus beneficios se verán afectados este año, ya que el fabricante de coches deportivos invierte 800 millones de euros en motores de combustión y modelos híbridos enchufables, en la última señal de la disminución de la demanda de vehículos totalmente eléctricos.

Las acciones de Porsche cayeron un 6% el viernes después de que el fabricante de automóviles dijera que se esperaba que sus márgenes de beneficio se situaran entre el 10 y el 12% este año, muy por debajo del objetivo a largo plazo del grupo del 20%.

La ampliación de su gama de vehículos con motor de combustión e híbridos, por los que algunos consumidores optan ahora en detrimento de los modelos totalmente eléctricos, añadirá otros 800 millones de euros en costes este año, según Porsche.

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In a further sign of the strains facing the group, Porsche SE, the Porsche-Piëch family’s holding company, said a previously announced writedown of its stake in Porsche would be between €2.5bn and €3.5bn, roughly double its prior estimate. Porsche’s deliveries last year dropped 3 per cent compared with 2023, with its push into the fast-growing market for electric vehicles in China misfiring. The group’s Chinese sales slumped 28 per cent last year, with consumers failing to embrace its electric Taycan sedan.

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The downgrade to its profit margins deepens the turbulence at Porsche, whose shares have struggled on the German stock market since it listed to great fanfare in 2022. Porsche said last weekend that it was in talks over ending the contracts of chief financial officer Lutz Meschke and Detlev von Platen, the group’s head of sales and marketing. The discussions over the contracts are partly a response to concerns over Porsche’s approach to electric cars and sliding sales, according to people familiar with the matter.

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However, it comes amid a power struggle between Meschke and chief executive Oliver Blume, who also leads Porsche’s parent company Volkswagen, the people said. Porsche would not comment on the reason behind the unexpected move to restructure its management board. Analysts at Deutsche Bank welcomed Porsche’s decision to increase combustion engine investments, despite it “costing more than expected”.

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They also noted the company had previously hinted at plans to “right-size” its production capacity in response to lower demand for its cars. “We highly appreciate that the company is willing to adapt to the new normal with ICE models playing a bigger role and volumes remaining depressed, especially in China,” the analysts added.

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The Porsche-Piëch family, led by Wolfgang Porsche, who chairs the supervisory boards of Porsche AG and Porsche SE, the family’s holding company, has grown increasingly concerned about the simmering crises at both VW and the sports-car maker that bears its name. The family largely depends on dividends from the two companies.

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Over the next few years, Porsche SE faces repayment on its debt partly built up from when it acquired just over 25 per cent of the ordinary shares in the sports-car maker in 2022. As of December, the investment vehicle had a net debt position of €5.2bn. While only a small portion of the debt is due for repayment in 2025, the refinancing burden will rise sharply in the coming years, with more than €2bn in bonds and loans maturing by 2028.

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